To begin, in order to achieve great results, such as attract and retain top talent, you must first have a solid strategy and execution plan in place. Marketing executives are great at strategizing and creating execution plans. Marketers also know how to organize information into different campaigns to share consistent messages that align with the overall strategy.
Read MoreBrightMove pioneered Applicant Tracking Software (ATS) in 2005 and is now a global innovation leader in the hiring technology and recruiting software industry. Headquartered in St. Augustine Beach, Fla., BrightMove provides a cloud-based platform for RPO, PEO, and Staffing teams around the world.